The design concept of this high-end advertising office is a mix of ideas. Parts of the design reflect the idea of a blank canvas while other parts reflect a surplus of ideas. The absence of ideas or the blankness of a empty canvas is shown through white walled spaces, exposed construction and bare materials. This encourages the filling up of ideas. The other part of this design is thinking out of the box. Urban art is added to bring color and life to the space. The colors chosen reflect the expressed need for a playful environment.